Friday, September 7, 2012

The book makes great contribution to Prada Prada brand and fashion


We heard about the book by Louis Vuitton Louis Vuitton City Guide 2010 called, which offers tourists and business travelers an exclusive insight in 40 cities around the world. Now, the Italian brand Prada entered the book business. It 's just published a book called' Prada 'with the idea of ​​constant invention.

It 's really great that the famous brand is all luxury and refinement. This time, he collaborated with designer Michael Rock and Sung Joong Kim of Design in New York City Firm 2 × 4, Miuccia Prada and Patrizio Bertelli, finally conceived and edited the book Prada. The book of 706 pages covers a large amount of information about fashion, art, architecture, cinema and media, presenting 30 years of innovation. No wonder the chief executive officer of the Prada Group Bertelli once said: "For Prada, fashion, luxury and style go beyond producing an infinity of clothes and shoes, so the book will illustrate the various aspects through which Prada is expressed. "

Michael Rock said that the book can be divided into two separate parts, inside and out. The history of Prada, process design and production, as well as the catalog of Prada handbags and other products, the brand introduced in the years following Miuccia Prada took over the helm of the company are included in the first part. While the outside, as the name indicates, it covers various activities of Prada in the world of commerce and culture, including the Prada Transformer in South Korea, Prada red carpet with celebrities, and even descriptions of eBay sellers Prada objects they are auctioned. In addition, there are also some words that express the architect Rem Koolhaas that guide the flagship Epicenter are configuring.

This is really a book to review the past and expects the future. The price for this is 100 euros ($ 150) ....

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